When it comes to sustainable, ethical and regenerative shopping, I encourage you to also consider ethnic diversity.
Ethnic Diversity is just one of the categories that I take into consideration with regards to my purchase decisions. Please refer to my Sustainable and Ethical Shopping Guide to learn of other important and impactful aspects that can guide your shopping choices.
Here are some questions to ask yourself when choosing a business to support with your hard earned dollars:
- How many places do you shop from that support people in business who are Black, Indigenous and People of Colour (BIPOC)?
- Are they owned and run by people who are “racialized”?
- Do they have fair labour policies and an ethnically diverse workforce?
- Are they placing people in roles according to their skin colour over their skill set?
Ask questions about corporate structures, read social media bio’s, check who owns and runs a company and where possible shop from underprivileged businesses trying to compete in the marketplace. This action takes you leaps closer to creating an anti-racist society by helping you to begin to explore the productive zone that lives among our diversity. If you’re a white ally, know that the more “racialized” businesses you support, the more educated you become on their stories, their challenges, and ultimately their humanness. This learning brings you closer to turning up as an Ally and allows you to become a deeper part of the solution. It is important to remember that BIPOC businesses are underrepresented and outcompeted by white privileged marketing dollars. It’s up to you as the consumer to research how you can become more involved as an ally in the “racialized” communities.